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Strategy

The direction and scope of an organisation over the long-term: which achieves advantage for the organisation through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations.

How The Alpha Group can help your business thrive

SME business owners are essentially alone when it comes to the crucial decisions and crunch times about their businesses. I was at the Singapore Chinese of Commerce Annual Conference just yesterday...

How do you scale up your business?

When your business is generating leads and customers, and your employees are committed, your business processes are running smoothly and your business is profitable, would you want to grow it bigger? Some...

How to plan an effective marketing strategy

How do you create and plan your marketing strategy to give you a constant stream of leads (and customers)? I will show you how. Do you know how much does your marketing...

How to make good, quality decisions

How do you make your decisions? Some of us depend a lot on our intuition. This is the ‘gut-feel’, the ‘hunch’ based on knowledge and/or experience. It is the fast-track means...
OZP - Dr Douglas Kong - How to Succeed with Digital Transformation

How to Succeed with Digital Transformation

It is not uncommon to hear the word “Digital Disruption” in business circles in the last ten or more. What exactly is “Digital Disruption” and why does it matter to businesses?...

996 is a Culture of Overtime

Jack Ma created controversy recently by his comments lauding overtime work and rejecting prospective employees looking for a 9 to 5 job. “To be able to work 996 is a huge...
The alpha group

The Alpha Group – a place for business owners, CEO’s and entrepreneurs

The Alpha Group is a place for businessmen, CEO’s and entrepreneurs to review their businesses, and move forward in meaningful way. In such an atmosphere where you are among your peers,...

Why 96% of business fail and how you can prevent it?

By Dr. Douglas Kong Research has shown that 80% of all businesses fail within the first 18 months and a whopping 96% of new businesses will fail within 10 years. This is...

What is the ROI of your Digital Marketing Campaigns?

If you're a small business, you would probably feel that the money you spent on digital marketing does not quite get the results you thought you would be getting. In fact,...

Why Scaling Up and Digitalization Fails

Startup businesses ought to grow in size and complexity. The expression of the business founders’ passion to meet a need in the marketplace, it should in theory grow as big as...